Bridgestone engineers are passionate about developing new performance technologies. The result is best-in-class tires for moments when you need them most. Discover the technologies that fit your performance needs or explore the tire types to see which one is right for you.
R283 ECOPIA
TM
Fuel-Efficient All-Position Radial
While suitable for all axle positions, the R283 Ecopia is designed for steer applications in long-haul and regional service. An achievement in low rolling resistance performance through proprietary compounding and design, the R283 incorporates proven irregular wear-fighting technologies for long life and fuel efficiency, which is easier on your wallet, and our planet. The R283 provides the added benefits of CARB compliance and EPA SmartWay verification.
R197 ECOPIA
TM
Exceptional Rolling Resistance, Excellent Fuel Savings
Suitable for all axle positions, the R197 Ecopia is designed for applications in both long-haul and regional service. This ultra-fuel-efficient tire is a smart choice for a more sustainable future. An achievement in low rolling resistance design, the R197 delivers exceptional fuel economy, ideal for fleets looking to maximize fuel dollars, and a lower total cost of ownership.* The R197 provides the added benefits of CARB compliance and EPA SMartWay verification.
M710 ECOPIA
TM
Fuel-Efficient Drive Radial
The M710 Ecopia is an ultra-fuel-efficient drive radial designed for tandem-axle applications in long-haul and regional service. A breakthrough in low rolling resistance through proprietary compounds and design, the M710 is engineered to go easier on your pocketbook, and our planet. Utilizing proven irregular wear-fighting technologies, the result is exceptional fuel economy and removal mileage. The M710 provides the added benefits of CARB compliance and EPA SmartWay verifications.
R268 ECOPIA
TM
The R268 Ecopia is an all-position/steer radial that stands up to the rigors of severe, high scrub environments in regional pickup and delivery applications, while offering fuel effeciency benefits too. A unique tread design and protective features in the casing help resist damage from curbing and maneuvering scrub, contributing to long tread life. And because it's a Bridgestone Ecopia, special compounding lowers rolling resistance for fuel effeciency gains. With features like these, you get the benefit of two tires in one. Now that's smart thinking.